Brands face crackdown on gender stereotypes in advertising in UK

Brands face crackdown on gender stereotypes in advertising in UK


The ASA to introduce new rules as it admits “tougher” guidelines are needed to protect children from “restrictive” gender norms.

Pink Banana Media eNewsletter - July 2017

Pink Banana Media eNewsletter - July 2017


LGBT Influencer Programs We Did During #Pride2017 - Take a look at some of the programs we managed with clients last month, incorporating LGBT influencer content with targeted Facebook & Twitter advertising.

These Two Gay Renaissance Men Revolutionized How LGBT People Communicate

These Two Gay Renaissance Men Revolutionized How LGBT People Communicate


Andy Cramer and Al Farmer, who fell in love while helping gay and bi men find each other online, remain quiet pillars of the community.

Disney Promotes Workplace Equality at London Workshop

Disney Promotes Workplace Equality at London Workshop


The first-ever international Equality Institute promoting LGBT workplace equality in London was held July 6 and led by The Walt Disney Company, Out & Equal and Sodexo.

New York City Kicks Off 6-City Roadshow Connecting Women, Veteran and Minority Entrepreneurs to Venture Capital Funds

New York City Kicks Off 6-City Roadshow Connecting Women, Veteran and Minority Entrepreneurs to Venture Capital Funds


Traveling workshops designed to connect underserved and underrepresented small businesses with venture capital funders.

Absolut Launches Limited Edition LGBT Bottle

Absolut Launches Limited Edition LGBT Bottle


Absolut has launched a new limited edition bottle. The new rainbow design is the third and consecutive bottle to support the LGBTQ community, with this year's interpretation of the flag at the center of a high-impact, media campaign.

#EnginePride LGBT Pride Network Launches

#EnginePride LGBT Pride Network Launches


...And what better way to celebrate it than with a giant installation made from 10,000 multi-coloured post-it notes across our six story Engine building

Facebook was our Social Media Adolescence but Twitter is where our Social Media Adult Life Will Reside

Facebook was our Social Media Adolescence but Twitter is where our Social Media Adult Life Will Reside


Look at Facebook as wonderful, safe small-town America... not a lot of bad things happen there, but lots of good sure does pass by Main Street every day (think the Facebook Newsfeed).  Your Facebook village can only have 5,000 residents, and new ideas can really only permeate ever so slightly via Facebook business pages and groups you're a part of. The rest does not make it past the town line.

Music publicist Joey Amato talks about new PR firm Agency33

Music publicist Joey Amato talks about new PR firm Agency33


Respected music publicist Joey Amato chatted with Digital Journal about opening his own PR firm, Agency33, in Nashville.

Brands co-opting the rainbow make me queasy – but they can bring LGBT lives into the mainstream

Brands co-opting the rainbow make me queasy – but they can bring LGBT lives into the mainstream


Rebecca Nicholson: Adverts for everything from sweets to high street banks are trying to be LGBT-friendly these days. It may be cynical commerce, but perhaps it’s a price worth paying

Ogilvy: Consumers value LGBT-inclusive brands, but authenticity is key

Ogilvy: Consumers value LGBT-inclusive brands, but authenticity is key


Almost two-thirds (65%) of surveyed Americans think LGBT-inclusive brands and businesses are beneficial to the economy, but 68% said they must "walk the talk" in an authentic way by following up on promises and plans in regards to LGBT support, according to findings from an Ogilvy study made available in a press release.

Video: Stats and Facts on LGBT-Owned Businesses

Video: Stats and Facts on LGBT-Owned Businesses


LGBT-owned businesses can be a valuable topic for business reporters. In this video, we share some facts to help you start covering this important issue.

LGBT-Inclusive Advertising Is Driving Business Yet Consumers Demand Authenticity According to Ogilvy Survey

LGBT-Inclusive Advertising Is Driving Business Yet Consumers Demand Authenticity According to Ogilvy Survey


In honor of LGBTQ Pride Month, findings from a new Ogilvy survey released today of over 1,000 Americans including over 400 LGBT allies revealed that nearly two-thirds of Americans (65%) believe that LGBT-inclusive brands/businesses are good for the economy and similarly (64%) believe that these initiatives reflect our country's diversity. However, the majority (68%) report that in order to be an LGBT ally, brands/businesses need to "walk the talk" following through on promises and plans.

This Twitter Thread Perfectly Illustrates Why LGBTQ Support Is No Longer Risky for Brands

This Twitter Thread Perfectly Illustrates Why LGBTQ Support Is No Longer Risky for Brands


Few would argue that American society has changed dramatically since the 1969 Stonewall riots in Manhattan’s Greenwich Village marked the beginning of the modern gay rights movement. At the time of the event itself, which happened 48 years ago this week, homophobia was rampant, even in famously metropolitan Manhattan. After the riots, the New York Daily News, which is now seen as the left-leaning counter to Ruper Murdoch’s New York Post, ran with the inflammatory headline “Homo Nest Raided—Queen Bees Are Stinging Mad.”


Matt Skallerud's insight:

Back then, no “mainstream” brand was brave enough to openly support the LGBTQ community. And there’s no question that some consumers still take exception to gay rights today.

But the following Twitter thread by PR veteran Jarrett Way, which came in response to just such a consumer, and went viral over the weekend, illustrates why it’s no longer risky for any big brand to stand in solidarity with LGBTQ Americans—exactly two years after the Supreme Court officially made same-sex marriage the law of the land.

National LGBT Media Association Announces 2017 Ad POP Awards

National LGBT Media Association Announces 2017 Ad POP Awards


The National LGBT Media Association has announced its second annual Ad POP award winners,